How We Grew @fightersadvice to 180K+ Followers Organically in Just 10 Weeks

Project overview

FightersAdvice is an Instagram account that has achieved a remarkable organic growth, escalating from 0 to 182,000 followers in just 10 weeks without any ad spend. This strategic growth focused on building a niche community of MMA enthusiasts, featuring content from various organizations like UFC, Bellator, PFL, and ONE FC. By leveraging high-quality content, strategic hashtag use, and active community engagement, the page not only attracted a large follower base but also surpassed the follower counts of many top UFC athletes.

The success of FightersAdvice has opened numerous opportunities, including a unique collaboration where top MMA fighters from around the world now send their clips to be featured on the page. This has enriched the content and increased engagement, cementing the account's credibility and appeal within the MMA community. Looking ahead, the account is set to launch a branded podcast featuring interviews with renowned athletes, further expanding its influence within the MMA community. This initiative, coupled with continuous growth and community engagement, positions FightersAdvice as a prominent influencer in the sports marketing realm, capitalizing on its substantial organic reach and engagement.

Client

Fightersadvice

Year

Oct 2022

Services

SEO, SMM

Platform

Instagram

Execution

To achieve rapid growth on the FightersAdvice Instagram account, meticulous attention was given to sourcing and editing engaging video clips that resonated with the MMA audience. The team curated content directly from top MMA fighters and from across the sports world, ensuring a continuous stream of fresh and relevant material. Each clip was carefully edited to maximize impact and engagement, with a focus on delivering high-energy, compelling content that captured the essence of MMA. Strategic posting times and thoughtful captioning further amplified reach and viewer interaction.

Simultaneously, staying ahead of trends was crucial. The team closely monitored MMA news and fan discussions to anticipate and react to emerging trends swiftly. This proactive approach allowed FightersAdvice to consistently provide content that was current and highly engaging. Engagement with the audience was prioritized through regular interactions in the comments, personalized responses, and the sharing of user-generated content, which fostered a loyal and active community around the page. This dynamic interaction not only bolstered follower numbers but also enhanced the overall community involvement, making FightersAdvice a go-to hub for MMA fans.

Project results

The strategic execution and community engagement of the FightersAdvice Instagram account yielded impressive results. In just 10 weeks, the account grew to over 166,000 followers and now boasts an average monthly reach of approximately 1.6 million accounts through its posts. This significant reach demonstrates the account's robust engagement and widespread appeal within the MMA community, positioning it as a central platform for MMA fans and athletes alike.

The exponential growth and high engagement rates have attracted numerous sponsorship requests, opening up several avenues for monetization. Brands are eager to collaborate, seeing value in the targeted and engaged audience that FightersAdvice has cultivated. The account is now exploring diverse revenue streams, including branded content and the launch of a branded podcast featuring top MMA athletes. These initiatives not only provide financial benefits but also enhance the account's content offerings, further solidifying its status as a premier destination for MMA content.

If you're eager to see similar transformative results, reach out today—let's elevate your digital presence together.

Ready to start working together with our team?

Our services